Promotion of innovation and entrepreneurship in the world of creation in Israel and the world, cultivation of culture through combinations between creation and business, development and consulting for young creative communities, dissemination of culture and art in Israel and around the world, promotion of Israeli creators at an international crossroads, cultivation of culture as a bridging engine between communities, to bring about changes in consumption and cultural perception, to commemorate the memory of people who contributed greatly to society/community
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Culture or arts